Meal Kit Delivery Services Market Analysis and Forecast to 2031: By Offering (Heat & Eat, Cook & Eat), Service (Single, Multiple), Platform (Online, Offline), Meal Type (Vegan, Vegetarian, Non-Vegetarian), and Region
Meal kit delivery services are a type of subscription service that delivers pre-portioned ingredients and recipes to customers’ homes on a weekly basis. Customers typically choose from a selection of recipes online and receive a box of ingredients that are necessary to cook the chosen dish. Meal kit delivery services have become increasingly popular in recent years as a way to make home cooking easier and more convenient.
The technology behind meal kit delivery services is fairly straightforward. Recipes are created by chefs and then translated into a format that can be followed by home cooks. Ingredients are portioned out and packaged according to the recipe, and then delivered to customers’ homes. Customers can either cook the meal themselves or follow the instructions to have the meal cooked for them.
Covid-19 Impact
The COVID-19 pandemic has had a significant impact on the meal kit delivery services industry. The industry has seen a sharp increase in demand as consumers look for convenient and healthy meal options during the pandemic. However, the industry has also faced challenges, such as disruptions to the supply chain and increased competition from grocery delivery services.
Report Coverage
| Report Attribute | Details |
|---|---|
| Historic Period | 2015-2020 |
| Forecast Period | 2022-2031 |
| Base Year | 2021 |
| Segments Covered | Offering, Service, Platform, Meal Type |
| Key Companies | Blue Apron, HelloFresh, Home Chef, Plated, Sun Basket, Green Chef, Purple Carrot, Marley Spoon, Daily Harvest, Gobble |
| Regional Scope | North America, Europe, Asia Pacific, Central & South America, Middle East & Africa |
| Analysis Coverage | Market Forecast, Competitive Landscape, Drivers, Trends, Restraints, Opportunities, Value-Chain, PESTLE, Key Events and Developments |
Key Trends
There are a few key trends driving the popularity of meal kit delivery services:
- The rise of the health-conscious consumer: More and more people are looking for healthy meal options that are easy to prepare. Meal kit delivery services fit this need perfectly, as they provide fresh, healthy ingredients and simple recipes.
- The popularity of cooking shows and food blogs: Shows like Top Chef and MasterChef have sparked a renewed interest in cooking, while food blogs like Smitten Kitchen and The Kitchn have made home cooking more approachable. As a result, people are more open to trying new recipes and ingredients, which meal kit delivery services offer in abundance.
- The growth of the online food delivery market: The online food delivery market is booming, and meal kit delivery services are a natural extension of this trend. Consumers are becoming more comfortable ordering food online, and they appreciate the convenience of having meals delivered right to their doorstep.
- The popularity of subscription services: Consumers are increasingly gravitating towards subscription-based services, which offer convenience and value. Meal kit delivery services offer both of these things, making them a popular option for busy people who want to save time and money.
Key Drivers
The meal kit delivery services offer a convenient and healthy alternative to the traditional methods of cooking. These services provide fresh and healthy ingredients that are portioned and ready to cook. The meal kit delivery services have become popular among consumers who are looking for healthy and convenient food options.
The busy lifestyles of consumers are one of the key drivers of the meal kit delivery services market. The meal kit delivery services offer a convenient solution for busy consumers who do not have time to cook. The meal kit delivery services allow consumers to order their meals online and have them delivered to their doorstep.
The increasing number of working women is another key driver of the meal kit delivery services market. The meal kit delivery services offer a convenient solution for working women who do not have time to cook. The meal kit delivery services allow working women to order their meals online and have them delivered to their doorstep.
Restraints & Challenges
- The market is highly fragmented with a large number of players competing for a share of the pie. This makes it difficult for any one player to gain a significant foothold and scale up.
- The market is still in its nascent stage and is yet to be fully understood by consumers. This presents a challenge in terms of educating consumers about the benefits of meal kit delivery services and convincing them to switch from traditional grocery shopping.
- The cost of meal kit delivery services is still relatively high when compared to grocery shopping. This is a major barrier to adoption for many consumers who are price-sensitive.
Market Segments
By Offering
- Heat & Eat
- Cook & Eat
By Service
- Single
- Multiple
By Platform
- Online
- Offline
By Meal Type
- Vegan
- Vegetarian
- Non-Vegetarian
Key Players
- Blue Apron
- HelloFresh
- Home Chef
- Plated
- Sun Basket
- Green Chef
- Purple Carrot
- Marley Spoon
- Daily Harvest
- Gobble
- Factor
- Freshly
- Terra’s Kitchen
- The Good Kitchen
- Chef’d
- Mealime
- Sakara Life
- Splendid Spoon
- Sweetgreen
- Territory Foods
Table of Contents
Chapter 1. Market Introduction
1.1. Objectives of the Study
1.2. Market Definition and Research & Scope
1.3. Research Methodologies
1.4. Market Estimation Techniques
Chapter 2. Executive Summary
2.1. Summary
2.2. Key Highlights of the Market
Chapter 3. Meal Kit Delivery Services Market Outlook
3.1. Meal Kit Delivery Services Market Segmentation
3.2. Market Dynamics
3.2.1. Market Drivers
3.2.1.1. Driver 1
3.2.1.2. Driver 2
3.2.1.3. Driver 3
3.2.2. Market Restraints
3.2.2.1. Restraint 1
3.2.2.2. Restraint 2
3.2.3. Market Opportunities
3.2.3.1. Opportunity 1
3.2.3.2. Opportunity 2
3.3. Porter’s Five Forces Analysis
3.3.1. Threat of New Entrants
3.3.2. Threat of Substitutes
3.3.3. Bargaining Power of Buyers
3.3.4. Bargaining Power of Supplier
3.3.5. Competitive Rivalry
3.4. Pestle Analysis
3.5. Value Chain Analysis
3.5.1. Raw Type Suppliers
3.5.2. Manufacturers
3.5.3. Wholesalers and Retailers
3.6. Impact of Russia and Ukraine War On the Global Meal Kit Delivery Services Market
Chapter 4. Economic Impact of Covid-19
4.1. Overall Impact of Covid-19
4.2. Impact of Covid On the Global Meal Kit Delivery Services Market
4.3. Economic Impact Analysis
Chapter 5. Meal Kit Delivery Services Market by Meal Type
5.1. Market Overview
5.2. Vegan
5.2.1. Market Size and Forecast, 2021-2031 ($Million)
5.2.2. Market Size and Forecast, by Region, 2021-2031 ($Million)
5.3. Vegetarian
5.3.1. Market Size and Forecast, 2021-2031 ($Million)
5.3.2. Market Size and Forecast, by Region, 2021-2031 ($Million)
5.4. Non-Vegetarian
5.4.1. Market Size and Forecast, 2021-2031 ($Million)
5.4.2. Market Size and Forecast, by Region, 2021-2031 ($Million)
Chapter 6. Meal Kit Delivery Services Market by Platform
6.1. Market Overview
6.2. Online
6.2.1. Market Size and Forecast, 2021-2031 ($Million)
6.2.2. Market Size and Forecast, by Region, 2021-2031 ($Million)
6.3. Offline
6.3.1. Market Size and Forecast, 2021-2031 ($Million)
6.3.2. Market Size and Forecast, by Region, 2021-2031 ($Million)
Chapter 7. Meal Kit Delivery Services Market by Service
7.1. Market Overview
7.2. Single
7.2.1. Market Size and Forecast, 2021-2031 ($Million)
7.2.2. Market Size and Forecast, by Region, 2021-2031 ($Million)
7.3. Multiple
7.3.1. Market Size and Forecast, 2021-2031 ($Million)
7.3.2. Market Size and Forecast, by Region, 2021-2031 ($Million)
Chapter 8. Meal Kit Delivery Services Market by Offering
8.1. Market Overview
8.2. Heat & Eat
8.2.1. Market Size and Forecast, 2021-2031 ($Million)
8.2.2. Market Size and Forecast, by Region, 2021-2031 ($Million)
8.3. Cook & Eat
8.3.1. Market Size and Forecast, 2021-2031 ($Million)
8.3.2. Market Size and Forecast, by Region, 2021-2031 ($Million)
Chapter 9. Meal Kit Delivery Services Market, by Region
9.1. Overview
9.2. North America
9.2.1. Key Market Trends and Opportunities
9.2.2. North America Meal Kit Delivery Services Market Size and Forecast by Meal Type, 2021-2031, ($Million)
9.2.3. North America Meal Kit Delivery Services Market Size and Forecast by Platform, 2021-2031, ($Million)
9.2.4. North America Meal Kit Delivery Services Market Size and Forecast by Service, 2021-2031, ($Million)
9.2.5. North America Meal Kit Delivery Services Market Size and Forecast by Offering 2021-2031, ($Million)
9.2.6. North America Meal Kit Delivery Services Market Size and Forecast by Country, 2021-2031, ($Million)
9.2.7. The U.S.
9.2.7.1. U.S. Meal Kit Delivery Services Market Size and Forecast by Meal Type, 2021-2031, ($Million)
9.2.7.2. U.S. Meal Kit Delivery Services Market Size and Forecast by Platform, 2021-2031, ($Million)
9.2.7.3. U.S. Meal Kit Delivery Services Market Size and Forecast by Service, 2021-2031, ($Million)
9.2.7.4. U.S. Meal Kit Delivery Services Market Size and Forecast by Offering 2021-2031, ($Million)
9.2.8. Canada
9.2.8.1. Canada Meal Kit Delivery Services Market Size and Forecast by Meal Type, 2021-2031, ($Million)
9.2.8.2. Canada Meal Kit Delivery Services Market Size and Forecast by Platform, 2021-2031, ($Million)
9.2.8.3. Canada Meal Kit Delivery Services Market Size and Forecast by Service, 2021-2031, ($Million)
9.2.8.4. Canada Meal Kit Delivery Services Market Size and Forecast by Offering 2021-2031, ($Million)
9.2.9. Mexico
9.2.9.1. Mexico Meal Kit Delivery Services Market Size and Forecast by Meal Type, 2021-2031, ($Million)
9.2.9.2. Mexico Meal Kit Delivery Services Market Size and Forecast by Platform, 2021-2031, ($Million)
9.2.9.3. Mexico Meal Kit Delivery Services Market Size and Forecast by Service, 2021-2031, ($Million)
9.2.9.4. Mexico Meal Kit Delivery Services Market Size and Forecast by Offering, 2021-2031, ($Million)
9.3. Europe
9.3.1. Key Market Trends and Opportunities
9.3.2. Europe Meal Kit Delivery Services Market Size and Forecast by Meal Type, 2021-2031, ($Million)
9.3.3. Europe Meal Kit Delivery Services Market Size and Forecast by Platform, 2021-2031, ($Million)
9.3.4. Europe Meal Kit Delivery Services Market Size and Forecast by Service, 2021-2031, ($Million)
9.3.5. Europe Meal Kit Delivery Services Market Size and Forecast by Offering 2021-2031, ($Million)
9.3.6. Europe Meal Kit Delivery Services Market Size and Forecast by Country, 2021-2031, ($Million)
9.3.7. Germany
9.3.7.1. Germany Meal Kit Delivery Services Market Size and Forecast by Meal Type, 2021-2031, ($Million)
9.3.7.2. Germany Meal Kit Delivery Services Market Size and Forecast by Platform, 2021-2031, ($Million)
9.3.7.3. Germany Meal Kit Delivery Services Market Size and Forecast by Service, 2021-2031, ($Million)
9.3.7.4. Germany Meal Kit Delivery Services Market Size and Forecast by Offering 2021-2031, ($Million)
9.3.8. France
9.3.8.1. France Meal Kit Delivery Services Market Size and Forecast by Meal Type, 2021-2031, ($Million)
9.3.8.2. France Meal Kit Delivery Services Market Size and Forecast by Platform, 2021-2031, ($Million)
9.3.8.3. France Meal Kit Delivery Services Market Size and Forecast by Service, 2021-2031, ($Million)
9.3.8.4. France Meal Kit Delivery Services Market Size and Forecast by Offering 2021-2031, ($Million)
9.3.9. U.K.
9.3.9.1. U.K. Meal Kit Delivery Services Market Size and Forecast by Meal Type, 2021-2031, ($Million)
9.3.9.2. U.K. Meal Kit Delivery Services Market Size and Forecast by Platform, 2021-2031, ($Million)
9.3.9.3. U.K. Meal Kit Delivery Services Market Size and Forecast by Service, 2021-2031, ($Million)
9.3.9.4. U.K. Meal Kit Delivery Services Market Size and Forecast by Offering 2021-2031, ($Million)
9.3.10. Spain
9.3.10.1. Spain Meal Kit Delivery Services Market Size and Forecast by Meal Type, 2021-2031, ($Million)
9.3.10.2. Spain Meal Kit Delivery Services Market Size and Forecast by Platform, 2021-2031, ($Million)
9.3.10.3. Spain Meal Kit Delivery Services Market Size and Forecast by Service, 2021-2031, ($Million)
9.3.10.4. Spain Meal Kit Delivery Services Market Size and Forecast by Offering 2021-2031, ($Million)
9.3.11. Italy
9.3.11.1. Italy Meal Kit Delivery Services Market Size and Forecast by Meal Type, 2021-2031, ($Million)
9.3.11.2. Italy Meal Kit Delivery Services Market Size and Forecast by Platform, 2021-2031, ($Million)
9.3.11.3. Italy Meal Kit Delivery Services Market Size and Forecast by Service, 2021-2031, ($Million)
9.3.11.4. Italy Meal Kit Delivery Services Market Size and Forecast by Offering 2021-2031, ($Million)
9.3.12. Russia
9.3.12.1. Russia Meal Kit Delivery Services Market Size and Forecast by Meal Type, 2021-2031, ($Million)
9.3.12.2. Russia Meal Kit Delivery Services Market Size and Forecast by Platform, 2021-2031, ($Million)
9.3.12.3. Russia Meal Kit Delivery Services Market Size and Forecast by Service, 2021-2031, ($Million)
9.3.12.4. Russia Meal Kit Delivery Services Market Size and Forecast by Offering 2021-2031, ($Million)
9.3.13. Rest of Europe
9.3.13.1. Rest of Europe Meal Kit Delivery Services Market Size and Forecast by Meal Type, 2021-2031, ($Million)
9.3.13.2. Rest of Europe Meal Kit Delivery Services Market Size and Forecast by Platform, 2021-2031, ($Million)
9.3.13.3. Rest of Europe Meal Kit Delivery Services Market Size and Forecast by Service, 2021-2031, ($Million)
9.3.13.4. Rest of Europe Meal Kit Delivery Services Market Size and Forecast by Offering 2021-2031, ($Million)
9.4. Asia-Pacific
9.4.1. Key Market Trends and Opportunities
9.4.2. Asia-Pacific Meal Kit Delivery Services Market Size and Forecast by Country, 2021-2031, ($Million)
9.4.3. Asia-Pacific Meal Kit Delivery Services Market Size and Forecast by Meal Type, 2021-2031, ($Million)
9.4.4. Asia-Pacific Meal Kit Delivery Services Market Size and Forecast by Platform, 2021-2031, ($Million)
9.4.5. Asia-Pacific Meal Kit Delivery Services Market Size and Forecast by Service, 2021-2031, ($Million)
9.4.6. Asia-Pacific Meal Kit Delivery Services Market Size and Forecast by Offering 2021-2031, ($Million)
9.4.7. China
9.4.7.1. China Meal Kit Delivery Services Market Size and Forecast by Meal Type, 2021-2031, ($Million)
9.4.7.2. China Meal Kit Delivery Services Market Size and Forecast by Platform, 2021-2031, ($Million)
9.4.7.3. China Meal Kit Delivery Services Market Size and Forecast by Service, 2021-2031, ($Million)
9.4.7.4. China Meal Kit Delivery Services Market Size and Forecast by Offering 2021-2031, ($Million)
9.4.8. India
9.4.8.1. India Meal Kit Delivery Services Market Size and Forecast by Meal Type, 2021-2031, ($Million)
9.4.8.2. India Meal Kit Delivery Services Market Size and Forecast by Platform, 2021-2031, ($Million)
9.4.8.3. India Meal Kit Delivery Services Market Size and Forecast by Service, 2021-2031, ($Million)
9.4.8.4. India Meal Kit Delivery Services Market Size and Forecast by Offering 2021-2031, ($Million)
9.4.9. Japan
9.4.9.1. Japan Meal Kit Delivery Services Market Size and Forecast by Meal Type, 2021-2031, ($Million)
9.4.9.2. Japan Meal Kit Delivery Services Market Size and Forecast by Platform, 2021-2031, ($Million)
9.4.9.3. Japan Meal Kit Delivery Services Market Size and Forecast by Service, 2021-2031, ($Million)
9.4.9.4. Japan Meal Kit Delivery Services Market Size and Forecast by Offering 2021-2031, ($Million)
9.4.10. South Korea
9.4.10.1. South Korea Meal Kit Delivery Services Market Size and Forecast by Meal Type, 2021-2031, ($Million)
9.4.10.2. South Korea Meal Kit Delivery Services Market Size and Forecast by Platform, 2021-2031, ($Million)
9.4.10.3. South Korea Meal Kit Delivery Services Market Size and Forecast by Service, 2021-2031, ($Million)
9.4.10.4. South Korea Meal Kit Delivery Services Market Size and Forecast by Offering 2021-2031, ($Million)
9.4.11. Rest of APAC
9.4.11.1. Rest of APAC Meal Kit Delivery Services Market Size and Forecast by Meal Type, 2021-2031, ($Million)
9.4.11.2. Rest of APAC Meal Kit Delivery Services Market Size and Forecast by Platform, 2021-2031, ($Million)
9.4.11.3. Rest of APAC Meal Kit Delivery Services Market Size and Forecast by Service, 2021-2031, ($Million)
9.4.11.4. Rest of APAC Meal Kit Delivery Services Market Size and Forecast by Offering 2021-2031, ($Million)
9.5. Rest of the World
9.5.1. Key Market Trends and Opportunities
9.5.2. Rest of the World Meal Kit Delivery Services Market Size and Forecast by Meal Type, 2021-2031, ($Million)
9.5.3. Rest of the World Meal Kit Delivery Services Market Size and Forecast by Platform, 2021-2031, ($Million)
9.5.4. Rest of the World Meal Kit Delivery Services Market Size and Forecast by Service, 2021-2031, ($Million)
9.5.5. Rest of the World Meal Kit Delivery Services Market Size and Forecast by Offering 2021-2031, ($Million)
9.5.6. Rest of the World Meal Kit Delivery Services Market Size and Forecast by Country, 2021-2031, ($Million)
9.5.7. Latin America
9.5.7.1. Latin America Meal Kit Delivery Services Market Size and Forecast by Meal Type, 2021-2031, ($Million)
9.5.7.2. Latin America Meal Kit Delivery Services Market Size and Forecast by Platform, 2021-2031, ($Million)
9.5.7.3. Latin America Meal Kit Delivery Services Market Size and Forecast by Service, 2021-2031, ($Million)
9.5.7.4. Latin America Meal Kit Delivery Services Market Size and Forecast by Offering 2021-2031, ($Million)
9.5.8. Middle East
9.5.8.1. Middle East Meal Kit Delivery Services Market Size and Forecast by Meal Type, 2021-2031, ($Million)
9.5.8.2. Middle East Meal Kit Delivery Services Market Size and Forecast by Platform, 2021-2031, ($Million)
9.5.8.3. Middle East Meal Kit Delivery Services Market Size and Forecast by Service, 2021-2031, ($Million)
9.5.8.4. Middle East Meal Kit Delivery Services Market Size and Forecast by Offering 2021-2031, ($Million)
9.5.9. Africa
9.5.9.1. Africa Meal Kit Delivery Services Market Size and Forecast by Meal Type, 2021-2031, ($Million)
9.5.9.2. Africa Meal Kit Delivery Services Market Size and Forecast by Platform, 2021-2031, ($Million)
9.5.9.3. Africa Meal Kit Delivery Services Market Size and Forecast by Service, 2021-2031, ($Million)
9.5.9.4. Africa Meal Kit Delivery Services Market Size and Forecast by Offering 2021-2031, ($Million)
Chapter 10. Competitive Landscape
10.1. Market Overview
10.2. Market Share Analysis/Key Player Positioning
10.3. Developmental Strategy Benchmarking
10.3.1. New Product Development
10.3.2. Product Launches
10.3.3. Business Expansions
10.3.4. Partnerships, Joint Ventures, and Collaborations
10.3.5. Mergers and Acquisitions
Chapter 11. Company Profiles
11.1. Blue Apron
11.1.1. Company Snapshot
11.1.2. Financial Performance
11.1.3. Product offerings
11.1.4. Key Strategic Initiatives
11.1.5. Swot Analysis
11.2. HelloFresh
11.2.1. Company Snapshot
11.2.2. Financial Performance
11.2.3. Product offerings
11.2.4. Key Strategic Initiatives
11.2.5. Swot Analysis
11.3. Home Chef
11.3.1. Company Snapshot
11.3.2. Financial Performance
11.3.3. Product offerings
11.3.4. Key Strategic Initiatives
11.3.5. Swot Analysis
11.4. Plated
11.4.1. Company Snapshot
11.4.2. Financial Performance
11.4.3. Product offerings
11.4.4. Key Strategic Initiatives
11.4.5. Swot Analysis
11.5. Sun Basket
11.5.1. Company Snapshot
11.5.2. Financial Performance
11.5.3. Product offerings
11.5.4. Key Strategic Initiatives
11.5.5. Swot Analysis
11.6. Green Chef
11.6.1. Company Snapshot
11.6.2. Financial Performance
11.6.3. Product offerings
11.6.4. Key Strategic Initiatives
11.6.5. Swot Analysis
11.7. Purple Carrot
11.7.1. Company Snapshot
11.7.2. Financial Performance
11.7.3. Product offerings
11.7.4. Key Strategic Initiatives
11.7.5. Swot Analysis
11.8. Marley Spoon
11.8.1. Company Snapshot
11.8.2. Financial Performance
11.8.3. Product offerings
11.8.4. Key Strategic Initiatives
11.8.5. Swot Analysis
11.9. Daily Harvest
11.9.1. Company Snapshot
11.9.2. Financial Performance
11.9.3. Product offerings
11.9.4. Key Strategic Initiatives
11.9.5. Swot Analysis
11.10. Gobble
11.10.1. Company Snapshot
11.10.2. Financial Performance
11.10.3. Product offerings
11.10.4. Key Strategic Initiatives
11.10.5. Swot Analysis
*the List of Company Is Subject To Change During the Final Compilation of the Report
Key Players
- Blue Apron
- HelloFresh
- Home Chef
- Plated
- Sun Basket
- Green Chef
- Purple Carrot
- Marley Spoon
- Daily Harvest
- Gobble
- Factor
- Freshly
- Terra’s Kitchen
- The Good Kitchen
- Chef’d
- Mealime
- Sakara Life
- Splendid Spoon
- Sweetgreen
- Territory Foods
By Offering
- Heat & Eat
- Cook & Eat
By Service
- Single
- Multiple
By Platform
- Online
- Offline
By Meal Type
- Vegan
- Vegetarian
- Non-Vegetarian
By Region
- North America
- U.S.
- Canada
- Europe
- Germany
- France
- UK
- Italy
- Spain
- Rest of Europe
- Asia Pacific
- China
- India
- Japan
- Rest of Asia Pacific
- Central & South America
- Brazil
- Rest of CSA
- Middle East & Africa
- GCC Countries
- South Africa
- Rest of MEA