Mens Underwear Market Analysis and Forecast to 2031: By Type (Briefs, Boxer Briefs, Trunks, Boxers, Others), Fabric (Cotton, Polyester, Modal, Nylon, Others), and Region

Report Code : GIS10085 Number of Pages: 159
Industry : Consumer Goods Publication Status : Upcoming

Global Mens Underwear Market was at more than $11bn in 2021 and is expected to grow at more than 5.5% over next 10 years.

The most popular type of mens underwear is boxer briefs. These provide good coverage and support, while still being comfortable to wear. Boxer briefs are available in a variety of materials, including cotton, polyester, and spandex.

Another popular type of mens underwear is trunks. These are similar to boxer briefs, but they are shorter in length. Trunks are a good option if you want something that is more comfortable to wear in the summer.

Briefs are the traditional style of mens underwear. They provide less coverage than boxer briefs, but they are still comfortable to wear. Briefs are available in a variety of materials, including cotton, polyester, and spandex.

Report Coverage
Report Attribute Details
Historic Period2015-2020
Forecast Period2022-2031
Base Year2021
Segments CoveredType, Fabric
Key CompaniesCalvin Klein, Hanes, Jockey, Fruit of the Loom, Uniqlo, Gap, Old Navy, Tommy Hilfiger, Nike, Under Armour
Regional ScopeNorth America, Europe, Asia Pacific, Central & South America, Middle East & Africa
Analysis CoverageMarket Forecast, Competitive Landscape, Drivers, Trends, Restraints, Opportunities, Value-Chain, PESTLE, Key Events and Developments
Key Trends

Here are some of the key trends in mens underwear:

  • Performance-based underwear: More and more men are looking for underwear that can meet their specific needs, whether it be for sport, work or everyday wear. As a result, there has been a surge in the popularity of performance-based underwear, which is designed to offer support, comfort and breathability.
  • Sustainable materials: An increasing number of men are looking for underwear that is made from sustainable materials, such as bamboo or organic cotton. This is in response to the growing awareness of the environmental impact of the fashion industry.
  • Innovative designs: There has been a trend towards more innovative and unusual designs in mens underwear in recent years. This includes everything from prints and patterns to new cuts and silhouettes.
  • High-tech fabrics: A new generation of high-tech fabrics is being used in mens underwear, such as moisture-wicking and anti-odour fabrics. These fabrics offer improved comfort and performance, and are ideal for active men.
  • Premium brands: There is a growing demand for premium mens underwear brands that offer high-quality products at a higher price point. These brands are often seen as a status symbol, and are popular with affluent men.
Key Drivers

Some of the key drivers of the mens underwear market are comfort, style, and functionality. Underwear is one of the most personal items of clothing that a man can wear, and as such, it is important that it is comfortable. Many men also prefer underwear that is stylish and that provides them with the functionality they need. For example, many men prefer boxer briefs that offer support and that stay in place during physical activity.

Restraints & Challenges

One of the biggest challenges facing the underwear market is the commoditization of products. With so many brands and products available, it can be difficult for consumers to differentiate one from another. As a result, many brands are forced to compete on price, which can erode margins and profitability.

In addition, the underwear market is highly seasonal, with the majority of sales occurring in the lead-up to the winter holidays. This can make it difficult for brands to maintain momentum and generate sales throughout the year.

Finally, the underwear market is also being impacted by changing consumer preferences. An increasing number of consumers are seeking out more comfortable, functional and stylish underwear options. This is driving demand for new product innovations, such as boxer briefs and trunks.

Market Segments

By Type

  • Briefs
  • Boxer Briefs
  • Trunks
  • Boxers
  • Others

By Fabric

  • Cotton
  • Polyester
  • Modal
  • Nylon
  • Others
Key Players
  • Calvin Klein
  • Hanes
  • Jockey
  • Fruit of the Loom
  • Uniqlo
  • Gap
  • Old Navy
  • Tommy Hilfiger
  • Nike
  • Under Armour
  • Adidas
  • Puma
  • Reebok
  • Champion
  • American Eagle
  • Aeropostale
  • Forever 21
  • Hollister
  • Abercrombie & Fitch
  • Pacsun

Why GIS?

Table of Contents

Chapter 1. Market Introduction
1.1. Objectives of the Study
1.2. Market Definition and Research & Scope
1.3. Research Methodologies
1.4. Market Estimation Techniques

Chapter 2. Executive Summary
2.1. Summary
2.2. Key Highlights of the Market

Chapter 3. Mens Underwear Market Outlook
3.1. Mens Underwear Market Segmentation
3.2. Market Dynamics
3.2.1. Market Drivers
3.2.1.1. Driver 1
3.2.1.2. Driver 2
3.2.1.3. Driver 3
3.2.2. Market Restraints
3.2.2.1. Restraint 1
3.2.2.2. Restraint 2
3.2.3. Market Opportunities
3.2.3.1. Opportunity 1
3.2.3.2. Opportunity 2
3.3. Porter’s Five Forces Analysis
3.3.1. Threat of New Entrants
3.3.2. Threat of Substitutes
3.3.3. Bargaining Power of Buyers
3.3.4. Bargaining Power of Supplier
3.3.5. Competitive Rivalry
3.4. Pestle Analysis
3.5. Value Chain Analysis
3.5.1. Raw Type Suppliers
3.5.2. Manufacturers
3.5.3. Wholesalers and Retailers
3.6. Impact of Russia and Ukraine War On the Global Mens Underwear Market

Chapter 4. Economic Impact of Covid-19
4.1. Overall Impact of Covid-19
4.2. Impact of Covid On the Global Mens Underwear Market
4.3. Economic Impact Analysis

Chapter 5. Mens Underwear Market by Type
5.1. Market Overview
5.2. Briefs
5.2.1. Market Size and Forecast, 2021-2031 ($Million)
5.2.2. Market Size and Forecast, by Region, 2021-2031 ($Million)
5.3. Boxer Briefs
5.3.1. Market Size and Forecast, 2021-2031 ($Million)
5.3.2. Market Size and Forecast, by Region, 2021-2031 ($Million)
5.4. Trunks
5.4.1. Market Size and Forecast, 2021-2031 ($Million)
5.4.2. Market Size and Forecast, by Region, 2021-2031 ($Million)
5.5. Boxers
5.5.1. Market Size and Forecast, 2021-2031 ($Million)
5.5.2. Market Size and Forecast, by Region, 2021-2031 ($Million)
5.6. Others
5.6.1. Market Size and Forecast, 2021-2031 ($Million)
5.6.2. Market Size and Forecast, by Region, 2021-2031 ($Million)

Chapter 6. Mens Underwear Market by Fabric
6.1. Market Overview
6.2. Cotton
6.2.1. Market Size and Forecast, 2021-2031 ($Million)
6.2.2. Market Size and Forecast, by Region, 2021-2031 ($Million)
6.3. Polyester
6.3.1. Market Size and Forecast, 2021-2031 ($Million)
6.3.2. Market Size and Forecast, by Region, 2021-2031 ($Million)
6.4. Modal
6.4.1. Market Size and Forecast, 2021-2031 ($Million)
6.4.2. Market Size and Forecast, by Region, 2021-2031 ($Million)
6.5. Nylon
6.5.1. Market Size and Forecast, 2021-2031 ($Million)
6.5.2. Market Size and Forecast, by Region, 2021-2031 ($Million)

Chapter 7. Mens Underwear Market, by Region
7.1. Overview
7.2. North America
7.2.1. Key Market Trends and Opportunities
7.2.2. North America Mens Underwear Market Size and Forecast by Type, 2021-2031, ($Million)
7.2.3. North America Mens Underwear Market Size and Forecast by Fabric, 2021-2031, ($Million)
7.2.4. North America Mens Underwear Market Size and Forecast by Country, 2021-2031, ($Million)
7.2.5. The U.S.
7.2.5.1. U.S. Mens Underwear Market Size and Forecast by Type, 2021-2031, ($Million)
7.2.5.2. U.S. Mens Underwear Market Size and Forecast by Fabric, 2021-2031, ($Million)
7.2.6. Canada
7.2.6.1. Canada Mens Underwear Market Size and Forecast by Type, 2021-2031, ($Million)
7.2.6.2. Canada Mens Underwear Market Size and Forecast by Fabric, 2021-2031, ($Million)
7.2.7. Mexico
7.2.7.1. Mexico Mens Underwear Market Size and Forecast by Type, 2021-2031, ($Million)
7.2.7.2. Mexico Mens Underwear Market Size and Forecast by Fabric, 2021-2031, ($Million)
7.3. Europe
7.3.1. Key Market Trends and Opportunities
7.3.2. Europe Mens Underwear Market Size and Forecast by Type, 2021-2031, ($Million)
7.3.3. Europe Mens Underwear Market Size and Forecast by Fabric, 2021-2031, ($Million)
7.3.4. Europe Mens Underwear Market Size and Forecast by Country, 2021-2031, ($Million)
7.3.5. Germany
7.3.5.1. Germany Mens Underwear Market Size and Forecast by Type, 2021-2031, ($Million)
7.3.5.2. Germany Mens Underwear Market Size and Forecast by Fabric, 2021-2031, ($Million)
7.3.6. France
7.3.6.1. France Mens Underwear Market Size and Forecast by Type, 2021-2031, ($Million)
7.3.6.2. France Mens Underwear Market Size and Forecast by Fabric, 2021-2031, ($Million)
7.3.7. U.K.
7.3.7.1. U.K. Mens Underwear Market Size and Forecast by Type, 2021-2031, ($Million)
7.3.7.2. U.K. Mens Underwear Market Size and Forecast by Fabric, 2021-2031, ($Million)
7.3.8. Spain
7.3.8.1. Spain Mens Underwear Market Size and Forecast by Type, 2021-2031, ($Million)
7.3.8.2. Spain Mens Underwear Market Size and Forecast by Fabric, 2021-2031, ($Million)
7.3.9. Italy
7.3.9.1. Italy Mens Underwear Market Size and Forecast by Type, 2021-2031, ($Million)
7.3.9.2. Italy Mens Underwear Market Size and Forecast by Fabric, 2021-2031, ($Million)
7.3.10. Russia
7.3.10.1. Russia Mens Underwear Market Size and Forecast by Type, 2021-2031, ($Million)
7.3.10.2. Russia Mens Underwear Market Size and Forecast by Fabric, 2021-2031, ($Million)
7.3.11. Rest of Europe
7.3.11.1. Rest of Europe Mens Underwear Market Size and Forecast by Type, 2021-2031, ($Million)
7.3.11.2. Rest of Europe Mens Underwear Market Size and Forecast by Fabric, 2021-2031, ($Million)
7.4. Asia-Pacific
7.4.1. Key Market Trends and Opportunities
7.4.2. Asia-Pacific Mens Underwear Market Size and Forecast by Country, 2021-2031, ($Million)
7.4.3. Asia-Pacific Mens Underwear Market Size and Forecast by Type, 2021-2031, ($Million)
7.4.4. Asia-Pacific Mens Underwear Market Size and Forecast by Fabric, 2021-2031, ($Million)
7.4.5. China
7.4.5.1. China Mens Underwear Market Size and Forecast by Type, 2021-2031, ($Million)
7.4.5.2. China Mens Underwear Market Size and Forecast by Fabric, 2021-2031, ($Million)
7.4.6. India
7.4.6.1. India Mens Underwear Market Size and Forecast by Type, 2021-2031, ($Million)
7.4.6.2. India Mens Underwear Market Size and Forecast by Fabric, 2021-2031, ($Million)
7.4.7. Japan
7.4.7.1. Japan Mens Underwear Market Size and Forecast by Type, 2021-2031, ($Million)
7.4.7.2. Japan Mens Underwear Market Size and Forecast by Fabric, 2021-2031, ($Million)
7.4.8. South Korea
7.4.8.1. South Korea Mens Underwear Market Size and Forecast by Type, 2021-2031, ($Million)
7.4.8.2. South Korea Mens Underwear Market Size and Forecast by Fabric, 2021-2031, ($Million)
7.4.9. Rest of APAC
7.4.9.1. Rest of APAC Mens Underwear Market Size and Forecast by Type, 2021-2031, ($Million)
7.4.9.2. Rest of APAC Mens Underwear Market Size and Forecast by Fabric, 2021-2031, ($Million)
7.5. Rest of the World
7.5.1. Key Market Trends and Opportunities
7.5.2. Rest of the World Mens Underwear Market Size and Forecast by Type, 2021-2031, ($Million)
7.5.3. Rest of the World Mens Underwear Market Size and Forecast by Fabric, 2021-2031, ($Million)
7.5.4. Rest of the World Mens Underwear Market Size and Forecast by Country, 2021-2031, ($Million)
7.5.5. Latin America
7.5.5.1. Latin America Mens Underwear Market Size and Forecast by Type, 2021-2031, ($Million)
7.5.5.2. Latin America Mens Underwear Market Size and Forecast by Fabric, 2021-2031, ($Million)
7.5.6. Middle East
7.5.6.1. Middle East Mens Underwear Market Size and Forecast by Type, 2021-2031, ($Million)
7.5.6.2. Middle East Mens Underwear Market Size and Forecast by Fabric, 2021-2031, ($Million)
7.5.7. Africa
7.5.7.1. Africa Mens Underwear Market Size and Forecast by Type, 2021-2031, ($Million)
7.5.7.2. Africa Mens Underwear Market Size and Forecast by Fabric, 2021-2031, ($Million)

Chapter 8. Competitive Landscape
8.1. Market Overview
8.2. Market Share Analysis/Key Player Positioning
8.3. Developmental Strategy Benchmarking
8.3.1. New Product Development
8.3.2. Product Launches
8.3.3. Business Expansions
8.3.4. Partnerships, Joint Ventures, and Collaborations
8.3.5. Mergers and Acquisitions

Chapter 9. Company Profiles
9.1. Calvin Klein
9.1.1. Company Snapshot
9.1.2. Financial Performance
9.1.3. Product offerings
9.1.4. Key Strategic Initiatives
9.1.5. Swot Analysis
9.2. Hanes
9.2.1. Company Snapshot
9.2.2. Financial Performance
9.2.3. Product offerings
9.2.4. Key Strategic Initiatives
9.2.5. Swot Analysis
9.3. Jockey
9.3.1. Company Snapshot
9.3.2. Financial Performance
9.3.3. Product offerings
9.3.4. Key Strategic Initiatives
9.3.5. Swot Analysis
9.4. Fruit of the Loom
9.4.1. Company Snapshot
9.4.2. Financial Performance
9.4.3. Product offerings
9.4.4. Key Strategic Initiatives
9.4.5. Swot Analysis
9.5. Uniqlo
9.5.1. Company Snapshot
9.5.2. Financial Performance
9.5.3. Product offerings
9.5.4. Key Strategic Initiatives
9.5.5. Swot Analysis
9.6. Gap
9.6.1. Company Snapshot
9.6.2. Financial Performance
9.6.3. Product offerings
9.6.4. Key Strategic Initiatives
9.6.5. Swot Analysis
9.7. Old Navy
9.7.1. Company Snapshot
9.7.2. Financial Performance
9.7.3. Product offerings
9.7.4. Key Strategic Initiatives
9.7.5. Swot Analysis
9.8. Tommy Hilfiger
9.8.1. Company Snapshot
9.8.2. Financial Performance
9.8.3. Product offerings
9.8.4. Key Strategic Initiatives
9.8.5. Swot Analysis
9.9. Nike
9.9.1. Company Snapshot
9.9.2. Financial Performance
9.9.3. Product offerings
9.9.4. Key Strategic Initiatives
9.9.5. Swot Analysis
9.10. Under Armour
9.10.1. Company Snapshot
9.10.2. Financial Performance
9.10.3. Product offerings
9.10.4. Key Strategic Initiatives
9.10.5. Swot Analysis
*the List of Company Is Subject To Change During the Final Compilation of the Report

Key Players
  • Calvin Klein
  • Hanes
  • Jockey
  • Fruit of the Loom
  • Uniqlo
  • Gap
  • Old Navy
  • Tommy Hilfiger
  • Nike
  • Under Armour
  • Adidas
  • Puma
  • Reebok
  • Champion
  • American Eagle
  • Aeropostale
  • Forever 21
  • Hollister
  • Abercrombie & Fitch
  • Pacsun

By Type

  • Briefs
  • Boxer Briefs
  • Trunks
  • Boxers
  • Others

By Fabric

  • Cotton
  • Polyester
  • Modal
  • Nylon
  • Others

By Region

  • North America
    • U.S.
    • Canada
  • Europe
    • Germany
    • France
    • UK
    • Italy
    • Spain
    • Rest of Europe
  • Asia Pacific
    • China
    • India
    • Japan
    • Rest of Asia Pacific
  • Central & South America
    • Brazil
    • Rest of CSA
  • Middle East & Africa
    • GCC Countries
    • South Africa
    • Rest of MEA
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